The University of Economics Ho Chi Minh City Institute of Innovation (UII) successfully kicked off the UII SIP & SHARE 2025 series with its first session, creating a warm and open space for startup founders, mentors, and investors to come together to exchange ideas, learn, and connect.

The first session focused on the theme "Growth Marketing for Startups," highlighting strategies for achieving sustainable growth while optimizing resources.

During the session, two keynote speakers shared practical insights and valuable lessons:

Speaker Paul Nguyễn at UII Sip & Share

• Paul Nguyễn – Co-founder & CGO at MET EV, provided a deep dive into how startups can leverage Growth Marketing to optimize budgets while driving exceptional results.

• Tuấn Ngô – CEO & Founder at Beloved & Beyond, shared hands-on experiences in acquiring new customers, increasing retention rates, and fostering sustainable user engagement through innovative approaches successfully implemented by his company.
  
  Beyond knowledge-sharing, the event served as a space for authentic conversations, where participants exchanged stories about challenges, breakthroughs, and lessons learned throughout their entrepreneurial journeys.

Stay tuned for the next UII SIP & SHARE session, where we continue to inspire, connect, and nurture Vietnam’s innovation and startup ecosystem.